BRAND STORYTELLING:
Stories that stick
The best brands tell the best stories—whether it’s a founder’s vision, a product breakthrough, an event that changed everything, or a year in review. Stories create connection, build trust, and make brands unforgettable.
At Degreed, I built a brand storytelling engine that did just that—driving 7M+ video views and growing an engaged 100K+ audience across channels. From client success stories to product marketing, brand awareness to employer brand, I created content that wasn’t just seen—it was felt. Watch for yourself below.
MY ROLE
Audience and content strategy by channel
Narrative + messaging
Creative concepting
Briefing, writing, editing
Storyboards + Artboards
Director + editor
Performance tracking and analytics
Organic & social promotion
Sales enablement